F: Bajaj Pulsar 135 (Legal)
JAKARTA - Arena Pekan Raya Jakarta (PRJ) 2011 is quite a success for Brand sole agent (ATPM) in marketing its flagship variant. PT Bajaj Auto Indonesia (BAI) also got the same positive effect with the release of thousands of motorcycles.
PT BAI totally successful release 1,200 units of Bajaj motorcycles of various variants. However, of all types provided by BAI, Bajaj Pulsar 135 the most dominating sales. Almost half or 50 percent of total sales are dominated Pulsar 135. That is, as many as 600 units of Pulsar 135 take-home consumers.Assistant Manager of Marketing & Public Relations of PT Bajaj Auto Indonesia (BAI) Tandju Rizal explained, during the event PRJ ago, Bajaj's sales record is pretty good. "Pulsar 135 has always dominated the sales of the year ketahun. But for other types also are not less good, like the Pulsar 220 sales by 30 percent, and for the Pulsar 180 by 20 percent, "he told Rizal Tandju when contacted on Tuesday (12/07/2011). According to Rizal, a sales target of over PRJ year to year is always achieved.Although the target in 2011 is still the same as the target in 2010. But, representing the BAI, he admitted yesterday PRJ sales for quite encouraging. Furthermore, at least five to 10 units of motorcycles out in every harinnya. And most consumers are choosing the type of Pulsar 135, because in addition to its affordability, the model is not inferior to any other type. "During the last PRJ, community interest is high. Evidently, our sales every PRJ attend from year to year has always reached the plume, "he said again. (zwr)
